Friday, 6 October 2017

Music video research : Target audience

American Teen by Khalid, like the name suggests is about teen friendship. This is another video filmed in an urban setting, I have been looking for examples like this as our video will be filmed in everyday urban settings. This video follows the friends just doing random stuff, really embodying the idea of friendship. This video is very clearly targeting at teens, just like ours will be, they use colours and fun to do that.

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